Brian E. Smith is an Executive Leader & Organizational Culture Strategist. He brings more than 45 years of executive leadership across diverse organizations, earning a reputation for transforming performance, rebuilding culture, and developing high‑capacity leaders. His career is defined by major financial turnarounds, sustained organizational growth, and a deep commitment to mentoring through honest communication and accountability.
A proven performance‑driven leader, Brian has guided several of the nation’s top‑performing business units, consistently elevating profitability, client satisfaction, and employee engagement. As Corporate Director of Operations, he achieved a 1000% year‑over‑year increase in net profit by strengthening communication, alignment, and cultural discipline across multiple divisions.
Career Highlights
- Senior Operations Leader–Oversaw large‑scale operations generating more than $230M in annual revenue and leading 300+ employees; achieved top national rankings in performance, client satisfaction, and financial results.
- Business Owner/Operator–Revitalized an underperforming organization, increasing sales by 139% virtually overnight by reshaping belief systems, expectations, and organizational vision.
- Regional General Manager–Elevated client satisfaction from near the bottom nationally to #1 in the region; grew revenue to $181M; doubled net‑profit margin; and earned multiple national awards for operational excellence.
- General Manager–Led 160+ associates and more than $150M in revenue; increased net profit by 93%; transformed the region’s lowest satisfaction scores into a multi‑year award‑winning standard of excellence; and built one of the highest‑performing business units in the state.
Brian is a certified Excellent Cultures facilitator and has collaborated with thought leaders, including Dr. M. Scott Peck, to build learning organizations grounded in accountability, conflict resolution, and long‑term strategic thinking.
He holds a B.A. in Psychology and Criminal Justice from King’s College in Wilkes‑Barre, Pennsylvania.
